Over 11 years of professional experience in research and consulting, business strategy, technology assessment and benchmarking. Expertise in executing projects across GCC, South Africa, East & West Africa, European Union and India. Particular expertise in:
-Localization & investment promotion
-Go to market strategy, geographic expansion and partner prospecting
-Market sizing, forecasting and opportunity assessment
-Business intelligence and planning
-Regulatory policy, electricity tariffs, utility business models and due diligence
Experience base covering broad range of sectors, including:
-Energy efficiency and management across industrial, residential & commercial consumers
-Energy & Power Systems - conventional and renewable generation
-Distributed Generation and Energy Storage
-Heating, Ventilation, Air Conditioning and Refrigeration
-Subject Matter Expertise in power utilities, energy systems and energy value chain
-In-depth understanding of energy & power system technologies from a supply and end user perspective
-Ability to develop and define framework and methodologies for market and business opportunity assessment - especially for products, technologies and services linked to energy production and consumption
-Comprehensive communication skills with logical and solution driven approach
-Assisted a leading Saudi ministry is developing an investment strategy for localization of machinery & equipment products & value chain components
-Delivered on a key technology and market opportunity assessment project for a leading Saudi government organisation in the distributed energy segment
-Successfully assisted government entities, global OEMs and family business groups in the GCC on market expansion and technology localization opportunities
-Conferred with Frost & Sullivan's 'President's Club' award for outstanding performance in 2021
April 07, 2025Speech from